How To Be A Good Podcast Guest

Think of the podcast invitation as a collaboration. Not only does it help the podcast host by being a great guest, but it also allows them to leverage their existing platform. Your podcast interview is for your audience, so it’s important to determine what your interviewee knows appeals to their listeners. There’s no point in discussing things your audience already knows, or things they don’t care about.

You need to know the podcast host and the audience before you jump on the show and start talking. You should also like the podcast and reach out to your listeners if you want to stay on the topic and offer valuable content. People who listen to podcasts don’t want to listen to an audiobook. They are used to hearing the dynamic conversations and discussions that take place on podcasts.

From there, think about what kind of questions the host is likely to ask. You can practice your answers, prepare anecdotes and stories, and be ready to share when you put yourself on the spot. The more you practice your core message, the better your podcast guest will become. The worst part is when a guest tries to get into a show without doing their homework on what the show is about. Read the hosts’ website to familiarize yourself with the types of topics they like to cover.

Unlike written content, there’s a personal connection that makes you feel like you’re talking directly to a friend. Your best way to be an incredibly prepared podcast guest might be to ask what your host needs. The host wants podcast guests to amplify the episode so they can reach a larger potential audience. They can provide shareable images to promote the episode on social media. Then you need one call-to-action for each show. One mistake novice podcast guests make is trying to connect too many things at once.

With podcast listeners on the rise, now is the time to tap into your audience. Fortunately, you don’t have to commit to starting your own podcast to reach your niche. You can use the podcast invitation to re-envision your business, build trust, and prove that you’re a thought leader. This is more than a networking opportunity, it’s a way to create engaging, action-driven content that stands the test of time.

I recently listened to an episode of The Brutal Truth About Sales & Selling in which the guest audio was underwater for about a minute. The host, Brian Burns, who is a great on social media, had no choice but to ask his listeners to be patient with him while he waited for the guest’s audio to be re-uploaded. If you can record from a separate microphone and recorder, you have a fail-safe backup. Create a personalized email for your guest with the date your interview airs, a link to your episode, and what they can do to promote it (watch the show, share it on social media, etc.). It’s also a perfect opportunity to thank them for their time. Some podcast hosts have been known to send gifts and merchandising after the interview as a way to say thank you.

They work hard to bring each episode to light, so it’s only fair that you give them a little love in return. There are podcasts about everything imaginable. From space robots to underwater basket weaving, you can be sure it’s been Podcast booking agent treated before. How do you stand out when everything has been done before? When people listen to podcasts, they want to learn something or be entertained. However, you don’t have to start your own podcast to reap the benefits.

Very few podcasts charge guests to come as guests. Think of it as being interviewed on the evening news. You offer your experience to the podcast host to inform or entertain their audience.

If they do, it’s best to put in a little effort. This will be a permanent record of your chat and therefore you don’t want to look like death or have a bunch of dirty laundry in the background. Be sure to thank your host for inviting you to be a podcast guest and tell them how you’re promoting it.

This means listening to at least two full episodes of the podcast in advance. From there, familiarize yourself with each consistent segment of the program so you’re ready to participate. Can you motivate them to take the next step in your career, or do you have a real-world view of a niche industry? When you define your main message, you are laser-focused.